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Noah Harris directs new spot for Koppaberg

Claire-matthews-itsnicethat-list Work / Opinion Environmental Activism: Why We Need To Shake Up the Visual

Graphic designer Claire Matthews founded independent campaign group Clean Air Now alongside Vasilisa Forbes in 2016. Clean Air Now advocate for positive environmental change in London and across the UK, through billboards, subverts, videos and street art placement.

Absolut-advertising-itsnicethat-list Work / Advertising Absolut's new campaign film features 28 of the brand's employees naked

A new global campaign launched today (6 February) by Absolut features 28 employees of the vodka brand completely naked. Titled the vodka with nothing to hide, the film satirises traditional employee induction videos by using nudity to draw attention to the “transparent” seed-to-bottle production process behind the brand, from the CO2 neutral distillation process to Absolut’s dedication to sustainability.

Super-bowl-ad-doritos-peter-dinklage-tyrion-advertising-itsnicethat Work / Advertising Super Bowl 52: we round up the best ads from this year

The Super Bowl draws an audience of around 111 million viewers, so it’s little surprise brands are willing to pay $5 million for a 30-second spot. Still, over the years this has caused the competition for best ad to get to incredulous levels of grandeur, with huge budgets, big stars and outlandish ideas a given.

Spirits_haloween_its_nice_that Work / Advertising A spooky spectacle of advertising: Halloween branding throughout the years

Pumpkins are being pumped into lattes, special edition spooky packs have scurried their way onto supermarket shelves; and cartoon monsters are enjoying commercial mashups. There’s no doubt about it: we have been hallowe’ened.

Mailchimp_greg-barth_droga5_itsnicethat_list Sponsored / Advertising How Greg Barth and Droga5’s surreal, retro-futuristic ad for MailChimp was made

In MailChimp’s latest ad campaign, a wide-eyed protagonist stands nervously like a rabbit in headlights against an undulating ‘black hole’. Comparing the unknowns of building a web business with an endless abyss, and offering a far less daunting alternative (using MailChimp), the ad is a surreal and tongue-in-cheek visualisation of the internet.

This-girl-can_list Work / International Women's Day Saatchi & Saatchi’s chief creative Kate Stanners on changing advertising’s gender bias

Kate Stanners is chairwoman and global chief creative officer at advertising agency Saatchi & Saatchi, overseeing the agency’s entire creative output for major clients from Proctor and Gamble to HSBC. Here she writes for It’s Nice That on the gender bias in the advertising sector and the women and campaigns already making a difference.

Zhangkechun-betweenthemountainsandwater-photography-itsnicethat-1list Work / Photography “An unstoppable force is spreading across our natural landscapes": photographer Zhang Kechun

Zhang Kechun is a Chinese photographer based in Chengdu, a city located in the country’s southwest. Zhang spends his days working as a freelance designer, which gives the artist an opportunity to travel across the country on the lookout for new places to shoot. His latest series Between the Mountains and Water is a result of Zhang’s extensive travelling and features grand landscape shots of large, expansive mountain ranges and immense, concrete bridges. “Ten years ago, I spent three years shooting my last series Yellow River. After completing this project, I decided to continue looking for remarkable settings. Instead of shooting the river shore like I did in Yellow River, I ventured inland to look for impressive natural phenomena and man-built structures,” Zhang tells It’s Nice That.

180creativecamp-events-itsnicethat-list Media Partnership / Events 180 Creative Camp offers a week of creative collaboration with leading artists

Each year for one week in July, the Portuguese city of Abrantes begins to buzz with creative collaboration as the 180 Creative Camp takes over, shaping the city into a joyful, inclusive and international camp bursting with artists from all disciplines.

Jules-moskovtchenko-the-pearly-kings-photography-itsnicethat-15list Work / Photography “It was never a question of making a fashion story": Jules Moskovtchenko's honest depiction of London's pearlies

Jules Moskovtchenko may split his time between four countries — France, Switzerland, Hong Kong and England — but his latest series, The Pearly Kings, captures a tradition unique to London. The Pearly Kings and Queens are characterised by their mother-of-pearl-embellished clothes and lifelong dedication to charitable organisations. They formed in the 19th century and have since passed on these practices through the generations. “Novembre’s Georgia Pendlebury proposed I shoot a series about the pearlies. She got in contact with the Pearly Kings and Queens of Harrow, who showed an interest in posing for us. It was then up to me to find the right way to tell the story,” Jules tells It’s Nice That. 


Wongping-art-itsnicethat-list Work / Art A closer look at Wong Ping’s sexually explicit animations

When it comes to the work of Hong Kong-born and based artist Wong Ping nothing is quite what it seems. Using the light-hearted facade of animation, Wong penetrates deep into the bitter heart of the society he sees around him. From politics to sexual repression, for Wong it seems, too far is never far enough.

Yishuwang-photography-itsnicethat-19list Work / Photography Yishu Wang's wonderfully disorientating photography

Yishu Wang’s photography is bound to make you stop, look, look again and finally admit that you have no clue what’s going on. From overview shots of hundreds of uniformed men dressed in red suits to Orwellian CCTV structures, Yishu’s portfolio is wonderfully disorientating. Based in Wuzhen, a scenic town near Shanghai, Yishu has worked as a top photojournalist in Chinese media for the past 15 years. His job has offered Yishu endless opportunities to travel extensively across China from large metropolises to remote villages, documenting what he sees as he goes. “Many viewers have told me that my photography is similar to literature in that the images seem to have plots. But when I was taking the photos, I wasn’t thinking about narratives. I was just relaxed and receptive to any scenario that came my way,” Yishu tells It’s Nice That.

Kwes-songsformidi-graphicdesign-itsnicethat-list Work / Graphic Design A chat with Kwes and his three-year-old niece Midi on the record sleeve they've made together

For Warp signing Kwes’ latest EP, Songs For Midi, the musician, songwriter and record producer has created an electronic ode to his family. Midi is Kwes’ three-year-old niece, and the six-song EP began just as she was born, building songs from their interactions, the sounds of her toys and his cousins old toys too. It was only apt then that Midi, and the whole family really, had a creative hand in its artwork too.

Mollygoddard-patty-publication-itsnicethat-list Work / Publication Tim Walker and Molly Goddard team up on a new book

Photographer Tim Walker and designer Molly Goddard have announced the release of a new book, Patty. Styled by Molly’s sister Alice Goddard, the book is packed with pieces from Molly’s archive stretching back to her 2012 BA collection.

Bemorepirate-publication-itsnicethat-list Work / Opinion Be More Pirate: Sam Conniff Allende on how, by breaking rules, we can rebuild the creative landscape

The founder of Don’t Panic and multi-award-winning youth marketing agency Livity Sam Conniff Allende has always believed in doing business a bit differently. Here, in the run up to his talk at Nicer Tuesdays later this month, he tells us why, as inequality rises, we all need to re-learn how to break the rules.

Hinds Regulars / Friday Mixtape Friday Mixtape: a collection of bangers from Spanish band Hinds

This week’s Friday Mixtape comes from the always smiling Madrid-based group, Hinds! With a reputation for the most joyfully infectious live shows, Carlotta, Ana, Ade and Amber’s mixtape is a collection of indie focused bangers, with a few Spanish hits thrown in for good measure.

Listvansnew Work / Illustration A return to the satirical surrealism of illustrator Alex Gamsu Jenkins

Since we last spoke to illustrator Alex Gamsu Jenkins two years ago, his work has ramped up a gear. Yes, the Camberwell grad still renders satire in grainy newsprint-like scenes. And Lordy, his work is still pretty gory. But the scale of his pieces has expanded to create more involved, more surreal narratives where the gag isn’t always obvious at first sight. You feel compelled to give his gruesome scenes a second take.

Pouya-ahmadi-publication-itsnicethat-list Work / Publication Pouya Ahmadi’s publication Amalgam is “a somewhat contradictory situation”

Amalgam is an ad-hoc transdisciplinary journal that explores the intersection of type, language and the visual arts: a perfect combination of subjects for anyone who, like us, obsesses over design and typography. With a graphically bold cover and equally intriguing name, Amalgam is the latest project from Swiss graphic designer Pouya Ahmadi.

Seungwhankim-illustration-itsnicethat-08 Work / Illustration Seungwhan Kim's sweet illustrations delve into inner emotions

Over in Seoul illustrator Seungwhan Kim sweetly illustrates the “paradoxical situations that we face in everyday life,” he tells It’s Nice That. Both a little strange but also relatable, Seungwhan’s illustration style picks up on life’s double-sided contradictions implying them in his work. He does this by noticing and drawing inner emotions, “jealousy, inferiority and dissatisfaction” for instance, as the illustrator finds “behaviours and situations associated with such emotions intriguing”.

Listgen_image_01 Work / Graphic Design Wolff Olins on the tech-fuelled future of the humancentric rebrand

As many companies rebrand in a way that increasingly seems generic and homogenous, the way we consider branding needs to change, argues Chris Moody, chief design officer at brand consultancy Wolff Olins. Chris suggests that we have come to a pivot point where virtual reality, augmented reality and voice-activation are changing the way we define brand presence. A brand identity must now be an ‘intelligent identity’, that uses responsive assets, new platforms and technologies to create a conversation on a human level, and at scale.

2001-a-space-odyssesy-film-itsnicethat-list Features / Film "Something bold, something pure" – the 50-year long legacy of 2001: A Space Odyssey

When 2001: A Space Odyssey premiered on 10 May 1968 – 50 years ago today – it somehow captured the imagination of its viewers: an audience who was yet to experience footage of the moon landing over a year later. Packed full of lengthy sequences and free from dialogue or even sound, its imagery, directed by Stanley Kubrick, is tranquil to the point of being static at times. This combined with its understandably puzzling ending meant the film received mixed reviews from critics upon its release. Despite this, it quickly garnered a ferocious cult following and became the highest grossing film of that year: the only Kubrick motion picture to hold this status.

01-list-img-template-margins-2-up Work / Publication Nataal’s debut print magazine captures the creative energy of Africa and its diaspora

“This is a magazine for anyone who wants to engage with, be inspired by or learn about the abundant energy coming from visual arts, fashion and cultural communities inspired by the spirit of Africa,” says Helen Jennings, the editorial director of Nataal. Established as a digital platform in 2015 and growing to include exhibitions and now its debut print magazine, the Afrocentric showcase champions the artists who are shaping new global narratives around the continent, via fashion shoots, long-form writing and visual essays.

Buffalo_replacement Work / Publication Buffalo Zine are back with issue 7 and it’s a fashion fiesta

Independent print might be thriving, but there are fewer magazines we look forward to more than the eternally shapeshifting Buffalo Zine. With every issue comes a complete redesign, the magazine bowing deferentiently to the theme that dictates it’s format. With past issues masquerading as shopping catalogues, home and interiors magazines and tabloid newspapers, nothing is quite what it seems.

Scamp-publication-itsnicethat-3list Work / Publication Scamp magazine is a must-have item for any “art and fashion shiterati” (NSFW)

In the late 1950s, a Playboy-aspirant magazine was established that delved deep into life’s big enigmas like “A Short History of Undress” and “How to Make it Big in Café Society”. Despite its undeniable contribution to literary culture, the publication was sadly discontinued shortly after its launch. The magazine’s influence, however, lives on in the form of the brilliantly hilarious and wonderfully tacky modern-day Scamp, which has just seen the release of its second issue. Run by Oskar Oprey, Jam Steward and John William, Scamp is a must-have item for any “art and fashion shiterati”.

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