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Nexus Studio’s Smith & Foulkes design BBC’s 2018 Winter Olympics campaign

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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
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Nexus Studios’ Smith & Foulkes and Y&R London: The Fearless are Here
Mailchimp_greg-barth_droga5_itsnicethat_list Sponsored / Advertising How Greg Barth and Droga5’s surreal, retro-futuristic ad for MailChimp was made

In MailChimp’s latest ad campaign, a wide-eyed protagonist stands nervously like a rabbit in headlights against an undulating ‘black hole’. Comparing the unknowns of building a web business with an endless abyss, and offering a far less daunting alternative (using MailChimp), the ad is a surreal and tongue-in-cheek visualisation of the internet.

This-girl-can_list Work / International Women's Day Saatchi & Saatchi’s chief creative Kate Stanners on changing advertising’s gender bias

Kate Stanners is chairwoman and global chief creative officer at advertising agency Saatchi & Saatchi, overseeing the agency’s entire creative output for major clients from Proctor and Gamble to HSBC. Here she writes for It’s Nice That on the gender bias in the advertising sector and the women and campaigns already making a difference.

List Work / Advertising Creative director David Lane tells us about redesigning frieze and creating campaigns for Hermés and Ally Capellino

Creative director David Lane possesses levels of productivity most of us can only dream of. With business partner Marina Tweed, David runs Lane & Associates, a creative agency and content agency based in east London. From beneath the Lane & Associates umbrella, the work the duo produces spans creative direction, content and curation. They founded and edit The Gourmand and somehow, for the last five months, David has found the time to art direct frieze, where he has just completed an entire redesign. Phew!

Snickers-live-super-bowl-ad Work / Advertising Super Bowl 51: our round-up of the best adverts this year

Yesterday was Super Bowl 51 where the New England Patriots faced-off against the Atlanta Falcons, and the Patriots triumphed. As one of the most watched programmes in the United States, it’s no surprise prime-time advertising slots have crept up to the flabbergasting $5 million mark.

Sacred_egg_mail_chimp_its_nice_that__3 Work / Advertising Directors The Sacred Egg on creating surreal and vivid ads for MailChimp

Directors The Sacred Egg, with Droga5 has created three new ads for US email marketing brand MailChimp. The surreal, minute-long ads, were inspired by the wilful mispronunciation of the company name. The creators took this idea and ran with it, pushing the concept to new levels of weirdness and creating JailBlimp, KaleLimp and MailShrimp. Each is gloriously coloured, and unconventionally witty, casting the company in a different light than its more business-focussed competitors. We caught up with the The Sacred Egg, AKA Ed Kaye and Alex Mavor, to find out more about Did you mean MailChimp? one of the most unexpected campaigns of the year to date.

Annahofmann-illustration-cybersexhidden-itsnicethat-list Work / Illustration Anna Hofmann's slightly grotesque but very, very funny characters

Our love affair with the work of Anna Hofmann came from one illustration of a little creature leaning cautiously out of its car window to lick a cactus. It’s this use of humour, something so silly but brilliant, that means since seeing her work in Eike Konig’s class calendar at the end of last year, we’ve fallen head over heels for Anna’s work.

Cristiantoronicolasgonzalez-manualdeautodefensafeminista-publication-itsnicethat-1list Work / Publication Learn feminist self-defence with Manual de Autodefensa Feminista zine

#MeToo and #TimesUp have placed feminism at the top of the public agenda. Just last week, the media were filled with women wearing black dresses at the Golden Globes in protest of sexual assault and harassment. So what better time to brush up on feminist self-defence moves? Chile-based illustrators Cristian Toro and Nicolas Gonzalez collaborated to visualise women as agents of self-protection in a two-colour folded silkscreen zine named Manual de Autodefensa Feminista.

Lucid and concise, Manual de Autodefensa Feminista systematically lays out a step-by-step guide to self-defence in the event of an assault. Nicolas explains the importance of making the zine a universally accessible publication “that does not need the text to be understood.” He sees the zine “more like propaganda, coherent information with a purpose.” The illustrations themselves are first and foremost functional. They portray women tackling their aggressors by use of single, effective defensive moves that resemble martial arts. The use of only two colours, blue and yellow, keeps the drawings simple and clear, highlighting crucial motions by encircling the relevant body parts. One image, “El Escape,” shows a woman back-kicking an aggressor’s knee while another, “El Rodillazzo” depicts a woman kneeing a man’s face. 

Nicolas and Cristian’s Manual de Autodefensa Feminista is a choreography of instructions that invites the reader to follow its steps and perform the art. In this way, the publication is a crossing of illustration and live art, encouraging women to be a part of the spectacle of feminist empowerment. This participatory quality is also reflected in the zine’s printed form, inviting the reader to touch, scribble, fold and engage with the publication. “I find its material dimension important,” Nicolas explains, “not only in terms of the illustrations themselves but also in terms of its method of printing and circulation.”

Philippeweisbecker-adirondacks-nieves-publication-itsnicethat-list Work / Publication Renowned illustrator Philippe Weisbecker's delicate drawings of Adriondack furniture

One of Nieves’ latest published books is a furniture blast from the past. A sketchbook-like publication, it displays drawings by renowned illustrator Philippe Weisbecker, sketching versions of Adirondack furniture. It’s a style many will be familiar with from the popular Adirondack chair, a wooden outdoors seat and a regular fixture in many suburban gardens.

Lara-kothe-publication-itsnicethat-2 Work / Publication The Lething Compendium by Lara Kothe teaches you how to forget everything

“Books are static, stable objects, which cannot be changed easily after being printed. It is a system that has proven its worth over so many years – more so than any other medium,” states German graphic designer Lara Kothe. Originally from a small town in Bavaria, she studied communication design in Hamburg and now resides in Berne, Switzerland where she is undertaking a part-time master’s degree in design research. Lara’s portfolio is packed full of experimental publications that are intellectually challenging, designed with purpose and with the utmost attention to detail.

Superhi-digital-list Sponsored / Digital Three creatives tell us why coding is crucial to contemporary design

The ability to understand and move with the times, while progressing your work accordingly, is a crucial skill for any designer. With our lives increasingly dictated by the screens that surround us, the importance of coding and digital design is soaring. In a series of articles in collaboration with SuperHi, It’s Nice That will be offering insight into the prominence of this facet of design.

Mariana_malhao-microbios-illustration-itsnicethat-list Work / Illustration Mariana Malhão's illustrations depict "a world inside a world"

You might not believe it at first glance, but Portugal-based illustrator Mariana Malhão’s bold and joyful illustrations are inspired by bacteria. Her series, “Microbios,” is full of lively bodies and colourful shapes that place you in the centre of a surreal fairytale. Her illustrations are about perspective: “We cannot see microbes, there are so many of them and they are everywhere. My illustrations relate to the idea of a world inside a world,” Mariana tells It’s Nice That. The characters that inhabit her universe invite us to change our outlook and re-imagine what might be around us that we cannot see. Perhaps we are surrounded by four-legged alligators with purple hands, four-armed boys with heads between their legs and fox-like creatures wearing rainbow suits.

Xzy-publication-itsnicethat-list Work / Publication XZY explores the “visual alchemies of the phenomenon fake" in its debut issue

Contemporary culture and the modern world is dictated by the digital image. As we continue to consume more and more of it through the illuminated rectangles that surround us, many creative mediums are experiencing rapid change. Having witnessed the transformation to her chosen medium over the last ten years, photographer Tereza Mundilová, along with four fellow Berliners and friends, decided to create XZY magazine as a space to reflect on and examine “the electronic image in the era of post-photography.”

Steven-bliss-photography-itsnicethat-list Work / Photography Steven Bliss' distant yet familiar series, Boys

As a parent, the compulsion to document every waking moment of your child’s life is always there, leaving most with boxes and boxes of photos or digital folders full of phone snaps. However, for fine arts photographer and teacher Steven Bliss, it was the spontaneous purchase of an 8×10 camera in the year his second son was born that prompted him to document his children in a more considered manner, resulting in his ongoing project, Boys.

Shopping Regulars / Friday Mixtape Friday Mixtape: Shopping pick a mix of bands to be excited to be about

This week’s Friday Mixtape is by London-based band, Shopping. Today the trio of Rachel, Billy and Andrew release their third record, The Official Body self-described as “100% bangers” and we definitely have to agree. Full of bands with new releases to discover if you’re still listening to the same records from last year, this mix is perfect if you’re looking for something new for 2018. h3. Why have you picked these songs, what do they remind you of or make you feel?

Nicer-tuesdays-december-2017-cecile-dormeau Regulars / Nicer Tuesdays Illustrator Cécile Dormeau on body diversity and defying convention

Illustrator Cécile Dormeau has made her name creating diverse, empowered and hilarious female characters that eschew conventional body image tropes. At Nicer Tuesdays, she spoke about why it’s so important to defy cliche and the mixed reaction she receives online and from clients, plus shares her brilliant response to critics.

Stephwilson-oystermagazine-itsnicethat-list Work / Photography Steph Wilson shoots Marques Almeida alongside a goat, a greyhound, a ferret, a turkey and more

“Regarding the concept, I think I abused a brief to get a load of farm animals in a studio if I’m totally honest,” says photographer Steph Wilson on her latest cover shoot of Marques Almeida’s collection for Oyster magazine. Steph isn’t a photographer who uses the usual studio props, and her work is all the better for it. Yet this shoot in particular, including a goat, a greyhound, a Pomeranian, a turkey, chickens, a rat, a ferret and sheep, Steph created a setting more like a petting zoo than a fashion shoot.

Pavilion-studio-publication-itsnicethat-1 Work / Publication "It's a bit daft and it kind of lies a bit": Pavilion Studio's satirical zine, Ideal Science

Sitting somewhere between a photocopier and a laser printer, the Risograph firmly has a place in the heart of many designers, illustrators and printmakers. Despite being a cheaper and more environmentally friendly option to techniques like screen printing, the process is not without its drawbacks. In a recent zine titled Ideal Science, London-based graphic designer, Nick Greenbank, took the chance to celebrate the flaws and mistakes that arise when using the popular machine under his design studio, Pavilion.

Th_web_list Features / Art Performance art's "master" Tehching Hsieh on the importance of isolation

As for so many artists before him, recognition came late to Taiwanese performance artist Tehching Hsieh. 30 years stretched between Hsieh’s first performance in his Tribeca studio to the artist’s inclusion in the 2009 Guggenheim exhibition “The Third Mind: American Artists Contemplate Asia, 1860-1989”. Now, the elusive artist is in higher demand than ever, last year filling the Taiwan Pavilion at Venice Biennale with “Doing Time”, an exhibition which took a backwards look at his work. When the Live Art Development Agency presented “Outside Again”, a film directed by Adrian Heathfield and Hugo Glendinning about the artist’s legacy, It’s Nice That took the rare opportunity to sit down with Tehching at LADA’s new home in the Garratt Centre, Bethnal Green in an attempt to find out why the artist gave over his life to art.

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